Wool Pillows
Filled with springy Cheviot wool, traceable back to British farms and wrapped in organic cotton. Naturally temperature-regulating, for a cooler, more restful night's sleep.
Why wool?
Cheviot wool has been prized for centuries for its natural resilience and springiness, and it's just as well suited to a good night's sleep as it is to a Yorkshire hillside. Every Floks pillow is hand-filled with wool traced back to British farms, wrapped in organic cotton, and made in small batches rather than mass-produced. The result is a pillow that works with your body instead of against it, and lasts years longer than a synthetic equivalent.
Why wool?
Cheviot wool has been prized for centuries for its natural resilience and springiness, and it's just as well suited to a good night's sleep as it is to a Yorkshire hillside. Every Floks pillow is hand-filled with wool traced back to British farms, wrapped in organic cotton, and made in small batches rather than mass-produced. The result is a pillow that works with your body instead of against it, and lasts years longer than a synthetic equivalent.
Sustainable
Renewable, biodegradable, traced back to source.
Temperature regulating
Keeps you cool in summer, warm in winter.
Naturally Breathable
Wicks away moisture, wrapped in organic cotton.
What Our Customers Say
A Few Common Questions
We think so! It helps regulate your body temperature which is one of the main reasons why people wake in the night. Wool is a safe, sustainable and long-lasting material that is 100% biodegradable. You can read a little more about the benefits of wool in this handy guide from the International Wool Textile Association and British Wool.
If you're searching for a down alternative duvet, mattress topper or pillow, then give it a try. Trust us, you'll never go back.
Floks wool-filled pillows are little bundles of joy, designed for comfort, breathability, and sustainability. Each one is wrapped in an irresistibly soft, naturally spun organic cotton pillowcase, filled with 100% traceable British wool - from the barn to your bed.
For thousands of years, wool has been the go-to choice for bedding - and for good reason. It’s warm, soft, and naturally supportive, while also being breathable and sustainable.
If you’ve never tried wool before, now’s the time. Experience a healthier, more restful sleep with a pillow designed by nature and crafted for comfort.
Wool pillows are a natural, sustainable alternative to down and synthetic pillows, offering year-round comfort and breathability.
Thermoregulating
Wool naturally adjusts to your body temperature, keeping you cool in summer and warm in winter.
Sustainable
Floks wool is sourced from traceable UK herds, making it a better choice for the environment.
Long-lasting support
Wool pillows are designed to retain their shape and structure, providing consistent comfort and support for years to come.
With the right care, a Floks Wool Pillow will provide years of long-lasting luxury sleep support. Follow these simple tips to keep it fresh and in perfect shape:
Plump regularly
Fluff your pillow often to maintain its loft and support.
Air it out naturally
On a sunny day, remove the pillow from its case and hang it outside. Sunlight helps to revitalise wool’s natural antimicrobial properties, keeping it fresh and hygienic.
Avoid machine washing
Wool pillows should never be washed in a machine, as the weight of wet wool can compromise its structure.
Professional cleaning
If a deep clean is needed, take your pillow to a specialist dry cleaner experienced in wool care.
You can read our detailed buying guide here.
Wool pillows offer a natural, breathable, and supportive sleep experience - without the need for constant adjusting.
All-Year comfort
Wool is naturally thermoregulating, keeping you cool in summer and warm in winter, so there’s no need to flip for the "cool side."
Superior support
Wool pillows provide gentle, responsive support to help maintain proper neck and spine alignment. Just give them a shake now and then to restore their shape.
Sustainable & zero-waste
Made from 100% natural, biodegradable wool, they offer a luxurious sleep experience without compromise.